Become a Stockist
Wholesale
Stock the Goo that wins races
GurneyGoo is the anti-blister, anti-chafe formula world-champion adventure racer Steve Gurney developed to win - refined over 20 years of racing through deserts, mountains, swamps and oceans. Your customers already trust it. Put it on your counter.
- race-proven, world-champion formula
- 20+ yrs
- covers the whole range - tiny shelf footprint
- 2 SKUs
- pocket-tube RRP - an easy counter add-on
- $9.99
- retailers and distributors already on board
- Worldwide
Why GurneyGoo earns its shelf space
Brutally tested on world-champion athletes - not on animals.
A story that sells itself
Developed by Steve Gurney to win world-championship adventure races. The brand story does the talking - your staff just point at the tube.
Bought again and again
It's a consumable. Once a runner, tramper or paddler has raced on GurneyGoo, they come back for the next tube - repeat sales, not shelf-sitters.
Small space, real return
Two SKUs do the job: a $9.99 pocket tube for the counter and an 85ml standard at $34.99 RRP - with a price break on boxed outers.
Your customers are already asking for it
If your customers spend long days on their feet - or in the wet - GurneyGoo belongs beside your till. It prevents blisters, chafing and prune-foot in the conditions that ruin ordinary skin protection.
Stockists get listed on our stockist finder, so the customers who already know the brand get sent to your door.
- Multisport & adventure racers
- Trail & ultra runners
- Trampers & hikers
- Kayakers & paddlers
- Cyclists & bikepackers
- Defence & field workers
Simple to stock, simple to sell
No rep visits required, no lock-ins. Start with a small order, see how it moves, and reorder when you need to.
- Wholesale pricing - with a further price break on boxed outers
- No minimum order - start with what suits your shelf and prove it in your store
- Fast dispatch - orders shipped promptly from New Zealand via NZ Post
- Stockist finder listing - your store on the gurneygoo.com stockists map
Let’s get you stocked
Tell us about your store and we’ll come back with wholesale pricing and a starter order that suits your shelf.
Prefer email? Write to us at [email protected].